In 2023, the sales of women's lingerie, sleepwear, and underwear in non-store retailing in Canada stood at 15.8 million CAD. The forecast from 2024 to 2028 shows a consistent decline in sales. By 2028, sales are expected to drop significantly to 10.74 million CAD, with a compound annual growth rate (CAGR) of approximately -8.9% over the five-year period. Year-on-year decline rates are substantial, indicating an average decrease in sales by around 7% each year.
Future trends to watch for include an increasing shift towards digital platforms as consumers look for convenience and personalized shopping experiences. Additionally, sustainability and the ethical production of apparel may drive consumer preferences, reshaping the market landscape.
