The number of enterprises in the retail sale of games and toys in specialized stores in Italy is projected to decline from 2024 onwards. From an estimated 2.76 thousand enterprises in 2024, the forecast shows a consistent decrease, reaching 2.39 thousand by 2028. This represents a reduction by approximately 14% over five years. In 2023, the number of enterprises stood at 2.85 thousand. The expected average annual decline, evidenced by the compound annual growth rate (CAGR), is approximately 3.5%. The trend emphasizes ongoing contraction in the industry, suggesting a challenging environment for new or existing businesses.

Future trends to watch for include the rising impact of e-commerce on traditional retail models, shifting consumer preferences toward digital and interactive entertainment, and potential consolidation in the physical retail space as businesses strive for sustainability and competitiveness.