In 2024, the number of enterprises in the manufacture of games and toys sector in Italy is forecasted at 297. Projections reveal a gradual decline, with 290 enterprises expected in 2025, diminishing further to 276 by 2027 and eventually 269 in 2028. With 2023 as a baseline, this downward trend signifies a negative year-on-year change in enterprise numbers within this sector.

Future trends to watch for include:

Increased automation and technological advancements that may influence manufacturing processes.
Shifts in consumer preferences towards digital and educational toys, potentially impacting traditional toy manufacturers.
Emergence of sustainable and eco-friendly production practices as potential growth enablers.