Forecast: Prepared Meals Market Size Volume in Austria

The prepared meals market in Austria has experienced significant growth from 2013 to 2023, with the market size increasing from 88.426 million kilograms to 181.43 million kilograms. This shows a robust year-on-year growth with notable peaks in 2017 and 2018 at 25.12% and 19.47% respectively. The more moderate growth rates in recent years, such as 2.96% in 2023, indicate a stabilizing trend. The compound annual growth rate (CAGR) for the last 5 years observed in 2023 was 3.22%, showcasing slower yet steady expansion since 2019. The forecast for the next five years predicts continuous growth, with a forecasted CAGR of 2% and an overall increase of 10.42% by 2028.

Future trends to watch for include:

  • Increasing demand for convenience amid busier lifestyles and an aging population.
  • The impact of healthier, organic, and sustainable options on market growth.
  • Technological advancements in food preservation and packaging that might influence consumer preferences.
  • Evolving consumer behaviors post-pandemic, which may continue to affect the prepared meals segment.

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