Between 2013 and 2023, Croatia's sunflower oil market per capita value demonstrated fluctuations. The market value grew significantly from 14.2 Euros in 2013 to 20.65 Euros by 2023. Notable increments occurred in 2016 with a 15.4% increase to 15.77 Euros per capita and in 2017 with a 39.2% rise to 21.96 Euros. In 2022 and 2023, the value increased by 2.3% and 2.2% respectively. Over the past five years, the compound annual growth rate was approximately 2.8%.
Future trends to watch for include potential price adjustments due to geopolitical factors affecting oil supply, consumer preference shifts towards healthier dietary oils, and economic conditions impacting disposable income levels.