From 2013 to 2023, the market size volume per capita for women's and girls' slips, petticoats, briefs, panties, nightdresses, pyjamas, dressing gowns, negligees, bathrobes, and similar knitted or crocheted articles in Italy demonstrated varied fluctuations. In 2023, the volume per capita stood at 2.19 pieces. The market experienced a decline from 2019 to 2020, attributed to economic and pandemic effects, followed by gradual recovery through 2023. The compound annual growth rate (CAGR) over the last five years was negative, highlighting a slight decrease in per capita consumption over that span.
Future trends may include:
- Increased focus on sustainable and eco-friendly products.
- Growth in online retail channels and e-commerce.
- Innovation in textile technology enhancing comfort and functionality.
- Shifting consumer preferences towards athleisure and versatile loungewear.
