The wine market size volume per capita in the Philippines stood at 0.15 kilograms in 2023. Forecast data indicates a gradual increase in consumption, reaching 0.17 kilograms per capita by 2028. The market is predicted to experience a year-on-year increase of 6.67% from 2023 to 2024, followed by stabilization with minimal growth in subsequent years. The Compound Annual Growth Rate (CAGR) over the next five years is estimated to be approximately 2.57%.
Future trends to watch for include potential shifts in consumer preferences towards premium and imported wines, the influence of health consciousness on wine consumption, and evolving distribution channels such as e-commerce gaining traction in the market.
