The bananas market in Denmark is expected to experience a steady growth from 2024 to 2028, with the per capita volume forecasted to rise from 14.12 kg in 2024 to 14.36 kg in 2028. In 2023, the actual per capita consumption was slightly lower, indicating a consistent year-on-year increase. Specifically, the year-on-year variation is as follows: 0.50% from 2024 to 2025, 0.42% from 2025 to 2026, 0.42% from 2026 to 2027, and 0.35% from 2027 to 2028. The compound annual growth rate (CAGR) over the next five years stands at approximately 0.42%.
Future trends to watch for include potential impacts of climate change on banana supply, shifts in consumer preferences towards organic or fair-trade bananas, and the effects of any new agricultural policies or trade agreements. Monitoring these factors will be crucial for stakeholders aiming to capitalise on the steady market growth.