The Eye Makeup Market in Sweden has seen varied trends over the past decade. Between 2012 and 2017, the market experienced consistent growth, with notable year-on-year increases peaking at 8.88% in 2015. However, from 2018 onwards, the market faced fluctuations including a significant drop of 17.9% in 2018, followed by smaller declines and modest growths. The market showed slight recovery in recent years, culminating in a minor increase (0.0016%) in 2022. The compound annual growth rate (CAGR) over the last five years is -3.63%. For 2024, the market size value stands at 33.163 million Euros.
Future trends to watch for:
- Potential shifts towards organic and natural eye makeup products.
- Increased demand for sustainable and eco-friendly packaging.
- Influence of social media trends and beauty influencers on consumer preferences.
- Growth opportunities in online retailing and e-commerce platforms.
- Technological advancements in product formulations and new product launches.
| # | 5 Countries | Euros | Last Year | YoY | 5-years CAGR | |
|---|---|---|---|---|---|---|
| 1 | 1 Spain | 138,670,000 | 2023 | +2.8% | +3.23% | View data |
| 2 | 2 Greece | 42,816,000 | 2023 | +2.5% | +0.95% | View data |
| 3 | 3 Sweden | 33,163,000 | 2023 | +0.0016% | +0.25% | |
| 4 | 4 Portugal | 27,061,000 | 2023 | +2.8% | +2.81% | View data |
| 5 | 5 Finland | 21,196,000 | 2023 | -1.68% | -2.44% | View data |
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