The beer market size volume per capita in Lithuania has shown a fluctuating trend over the years. In 2023, it stood at 101.24 liters per capita. From 2013 to 2017, there was a decline from 107.85 to 95.91 liters per capita. The years following 2017 saw periods of both recovery and slight decline, with a notable increase in 2021 reaching 105.24 liters per capita. The past two years (2022 and 2023) have seen slight decreases of approximately 3.6% and 0.2%, respectively. The compound annual growth rate (CAGR) for the last five years shows a modest recovery of around 1% annually.
Future trends to watch for include consumer preferences shifting toward craft and non-alcoholic beers, which could influence per capita consumption patterns. Policy changes, such as regulations on alcohol marketing and taxes, may also impact the market dynamics. Monitoring economic conditions and consumer spending power will be crucial in anticipating future consumption trends.
