Key Market Indicators
**Italian Beer Market Poised for Growth, Projected to Hit €2.7 Billion by 2028** The Italian beer market is on an upward trajectory, with sales expected to reach €2.7 billion by 2028, up from €2.4 billion in 2023. This growth represents a compound annual growth rate (CAGR) of 1.5%. Over the past decade, the market has seen a steady increase, growing at an average rate of 0.8% per year since 2013. In 2023, Italy ranked as the seventh largest beer market in Europe, with Poland surpassing it with sales also at around €2.4 billion. The United Kingdom, Spain, and Belgium held the second, third, and fourth spots, respectively. **Italian Beer Production Set to Increase, Expected to Reach 1.8 Million Metric Tons by 2028** Italy’s beer production is also expected to see significant growth, projected to reach 1.8 million metric tons by 2028, up from 1.7 million metric tons in 2023. This represents a year-on-year growth rate of 1.1%. Historical data shows a consistent upward trend in production, with a 1.6% annual increase since 1966. In the global ranking for beer production in 2023, Italy held the 25th position, with Ethiopia surpassing it at 1.7 million metric tons. The United States, Brazil, and Mexico were the second, third, and fourth largest beer producers, respectively.
