In 2023, the demand for olive oil in the Philippines stood at a certain level. Over the forecasted period from 2024 to 2028, the demand is projected to increase from 4.2 thousand metric tons to 4.7 thousand metric tons. This represents a year-on-year growth of 2.4% from 2024 to 2025, 4.7% from 2025 to 2026, 2.2% from 2026 to 2027, and 2.2% from 2027 to 2028. The compound annual growth rate (CAGR) over this five-year period is approximately 2.8%.
Future Trends to Watch For:
- Increasing health awareness and the shift towards healthier eating habits among consumers driving the demand for olive oil.
- Expansion of retail networks and e-commerce platforms providing easier access to olive oil products.
- Potential impacts of economic factors and import policies affecting the availability and pricing of olive oil.
- Promotions and marketing by brands emphasizing the health benefits of olive oil, likely to sustain the growing demand.