From 2013 to 2023, the savoury biscuits market in Croatia showcased an upward trajectory in per capita volume. Commencing at 1.36 kg per capita in 2013 and escalating to 2.09 kg per capita in 2023, the market maintained positive growth with some fluctuations. Notable year-on-year growth occurred between 2018-2019 at 13.0%. Post-2020, growth stabilized with modest variations; reaching 2.09 kg per capita in 2023 reflects steady demand.
Between 2019-2023, the compound annual growth rate (CAGR) stood at approximately 3.2%, indicating consistent market potential. Monitoring evolving consumer preferences, product innovation, and competitive dynamics will be crucial for future market strategies.
