Key Market Indicators
Bosnian expenditure on personal care products is projected to climb to approximately €632 million by 2028, marking an increase from around €580 million in 2023. This growth represents an average annual increase of 1.4%. Since 2005, Bosnia's demand for personal care items has been on a steady rise, averaging a 3% annual increase. In the 2023 rankings, Bosnia secured the 26th spot. Slovenia surpassed Bosnia with an expenditure of €580 million. The top three positions in the ranking were held by the United Kingdom, France, and Italy, respectively.
