The import of eye make-up preparations to Italy reached 142.66 million USD in 2023. Over the past decade, this market experienced fluctuations, peaking in 2023 with a CAGR of 3.38% over the last five years. In 2022, the market saw a 2.17% year-on-year increase, followed by a slight growth of 2.08% in 2023. Despite a significant drop of 11.77% in 2018, the market regained its strength, indicating resilience and potential for steady growth.

Future trends to watch include:

Continuous growth with forecasted CAGR of 1.59% over the next five years.
Developments in sustainable and natural ingredients driving future imports.
Consumer preferences for high-quality and innovative products shaping the market.