Beer tourist consumption in China stood at 6.0 Thousand Metric Tons in 2023. Analysis shows stable consumption from 2015 to 2019 at 6.0, a significant drop to 4.98 in 2020 due to potential disruptions like the pandemic, followed by a recovery back to 6.0 in 2021. Forecasts from 2024 onwards show modest year-on-year increases, reaching 6.24 by 2028 with an average growth rate (CAGR) of 0.55%.
Future trends to watch for include:
• Potential growth in domestic tourism which could drive beer consumption higher.
• Evolving consumer preferences toward craft and specialty beers.
• Economic factors and government policies affecting tourism and consumption behaviors.
