In 2023, the production of non-alcoholic beer and beer containing at most 0.5% alcohol in France stood at approximately 176 million liters. Forecasted data indicates a consistent upward trend, with a compound annual growth rate (CAGR) of about 8.7% from 2024 to 2028. Year-on-year, the sector is expected to grow by 10% in 2025, 8.9% in 2026, 8.1% in 2027, and 7.4% in 2028. This steady increase suggests a growing consumer demand and market expansion in the non-alcoholic beer segment.
Future trends to watch for include innovations in product flavor and development, heightened health consciousness among consumers leading to a rise in no- and low-alcohol beverages, and market penetration influenced by lifestyle trends emphasizing moderation.