In 2023, the turnover in the Retail Sale Via Mail Order Houses or Via Internet sector in France stood at 20.77 billion Euros. According to the forecasted data, turnover is expected to rise to 21.18 billion Euros in 2024. The year-on-year growth is projected to be 2.03% from 2024 to 2025, with subsequent increases of 1.99%, 1.90%, and 1.83% for the following years until 2028, reaching 22.87 billion Euros. Over the last two years, the sector experienced a steady upward trend with a significant average annual growth rate (CAGR) of approximately 1.97% over the next five years.
Future trends to watch for include:
- Growth in mobile commerce, driven by increasing smartphone penetration.
- Advances in logistics and delivery services enhancing customer experience.
- The rising importance of sustainable and eco-friendly products in online retail.
- Continued innovations in artificial intelligence and machine learning, optimizing personalized shopping experiences.
