The hair shampoo market in Romania reached a value of 226.95 million USD in 2023, growing consistently since 2013. The most significant increase occurred in 2017 with a 13.82% year-on-year rise, followed by consistent growth through 2019. A slight decline was observed in 2020 due to market challenges, but recovery ensued with values increasing through 2023. Despite minor fluctuations, the market demonstrated a 2.58% CAGR over the last five years, indicating a stable upward trend.
Future trends to watch for in the Romanian shampoo market include the transition towards natural and organic products, digital and e-commerce sales channel expansion, and increased competition from private label brands. Sustainability and eco-friendly packaging may also play a significant role in shaping consumer preferences.
How does Romania rank in Hair Shampoos Market Size Value?
| # | 61 Countries | US Dollars | Last Year | YoY | 5-years CAGR | |
|---|---|---|---|---|---|---|
| 1 | 1 Finland | 173,650,000,000 | 2023 | +48.25% | +385.32% | View data |
| 2 | 2 United States | 4,244,800,000 | 2023 | +2.55% | +2.58% | View data |
| 3 | 3 Japan | 1,234,400,000 | 2023 | +0.048% | -0.38% | View data |
| 4 | 4 United Kingdom | 1,211,600,000 | 2023 | +1.44% | +1.51% | View data |
| 5 | 5 France | 989,840,000 | 2023 | -0.21% | +1.7% | View data |
| 19 | 19 Netherlands | 263,560,000 | 2023 | +1.06% | +0.62% | View data |
| 20 | 20 United Arab Emirates | 229,090,000 | 2023 | +2.58% | +2.46% | View data |
| 21 | 21 Romania | 226,950,000 | 2023 | +2.89% | +2.58% | |
| 22 | 22 Sweden | 195,390,000 | 2023 | +0.54% | +0.15% | View data |
| 23 | 23 Ecuador | 189,270,000 | 2023 | +1.02% | +1.75% | View data |
