The 2023 European lip and eye makeup market size values highlight Spain leading with €279.53 million, followed by Sweden, Portugal, Finland, Romania, and Croatia. The trends indicate mild growth in Spain and Sweden at 2.85% each, and Portugal at 3.09%, while Finland and Romania see declines at -2.69% and -9.44%, respectively. Croatia, however, experienced a modest increase of 1.52%. Over the last five years, changes point to varying country-specific growth rates influenced by market dynamics and consumer preferences.
Future trends to watch for include:
- Increased demand for sustainable and organic products, driving innovation.
- Growth in the e-commerce makeup segment, benefiting smaller markets.
- Influence of social media on consumer buying behavior, impacting overall sales.
Top countries in Lip and Eye Make Up Market Size Value by Country
| # | 6 Countries | Euros | Last Year | YoY | 5-years CAGR | |
|---|---|---|---|---|---|---|
| 1 | 1 Spain | 279,530,000 | 2023 | +3.03% | +2.85% | View data |
| 2 | 2 Sweden | 60,690,000 | 2023 | +3.06% | +2.85% | View data |
| 3 | 3 Portugal | 53,292,000 | 2023 | +3.06% | +3.09% | View data |
| 4 | 4 Finland | 35,157,000 | 2023 | +0.57% | -2.69% | View data |
| 5 | 5 Romania | 26,811,000 | 2023 | -9.73% | -9.44% | View data |
| 6 | 6 Croatia | 21,360,000 | 2023 | +1.65% | +1.52% | View data |