The US canned beer and ale sales have experienced fluctuations over the past decade. From 2013 to 2019, there was a notable decline, with 2020 marking a sharp drop of 18.05%. In recent years, sales saw some recovery, with 2021 and 2022 showing positive growth. However, 2023 witnessed a slight decline.
In 2023, the sales stood at $11.538 billion. This is reflective of a challenging market environment post-pandemic, with various macroeconomic factors at play. The five-year CAGR from 2018 to 2023 stands at -1.26%, indicating a gradual decrease on average annually. Forecasted data show a continued decline with an estimated five-year CAGR of -1.06% leading to 2028.
Future Trends to Watch For:
- Changes in consumer preferences, particularly among younger demographics.
- Impact of economic conditions on discretionary spending.
- Expansion of craft and specialty beer segments.
- Innovations and sustainability efforts in packaging.
- Regulatory changes affecting the alcohol industry.
