In 2023, Germany, Italy, and Poland are the leading European exporters of toilet paper and related products by volume. Germany leads but faces a 4.7% year-on-year decrease, Italy sees a slight 1.47% reduction, while Poland records a 2.74% increase. Notable growth is observed in countries like Hungary, Estonia, and Cyprus, with Hungary experiencing a remarkable 14.89% increase. Conversely, countries like Ireland, Luxembourg, and Malta face significant declines. Over the past five years, the compound annual growth rate (CAGR) reveals varied growth: Germany and Italy contract slightly, while dynamic gains are seen in Latvia, Hungary, Estonia, and Cyprus.
Looking to the future, key trends to watch include the increasing market shares of emerging exporters like Poland and Portugal, driven by enhanced production capabilities and competitive pricing. Additionally, sustainability concerns are likely to influence the industry, with a potential shift towards eco-friendly products. Economic uncertainties and logistics challenges could impact the export volumes across Europe, requiring adaptive strategies for maintaining growth and competitiveness in the global market.
Top countries in Export of Toilet Paper, Handkerchiefs, Cleansing or Facial Tissues and Towels, Tablecloths and Serviettes Share by Country (Kilograms)
| # | 10 Countries | Percent | Last Year | YoY | 5-years CAGR | |
|---|---|---|---|---|---|---|
| 1 | 1 Germany | 17.07 | 2023 | -4.85% | -4.7% | View data |
| 2 | 2 Italy | 15.7 | 2023 | -1.24% | -1.47% | View data |
| 3 | 3 Poland | 13.19 | 2023 | +2.63% | +2.74% | View data |
| 4 | 4 France | 8.88 | 2023 | +0.37% | -1.47% | View data |
| 5 | 5 Sweden | 6.5 | 2023 | +2.15% | +0.32% | View data |
| 6 | 6 Spain | 4.59 | 2023 | +2.38% | +5.03% | View data |
| 7 | 7 Belgium | 4.58 | 2023 | +2.62% | +1.55% | View data |
| 8 | 8 Slovakia | 4.47 | 2023 | +0.95% | +0.22% | View data |
| 9 | 9 Portugal | 4.2 | 2023 | +4.03% | +6.04% | View data |
| 10 | 10 Netherlands | 4.11 | 2023 | +1% | +1.7% | View data |
