In 2023, Brazil's Mate and Tea market stood at a volume per capita of 1.94 kg. The forecast from 2024 to 2028 indicates a gradual decline in volume, with values starting at 1.93 kg in 2024 and decreasing to 1.88 kg by 2028. This represents a year-on-year decrease of approximately 0.52% in 2025, 0.52% in 2026, 1.05% in 2027, and 0.53% in 2028. The 5-year CAGR is estimated to be approximately -0.63%, suggesting a modest downward trend.
Future trends to watch for include changes in consumer preferences favoring healthier beverages, potential economic factors affecting purchasing power, and environmental conditions impacting tea and mate crop yields. Additionally, there may be innovations and shifts in the beverage industry that could influence the market dynamics.
