The shampoo market in Ireland reached a value of 60.437 million Euros in 2023, showing a mild increase year-on-year with a 0.61% rise from 2022. Despite fluctuations in earlier years, there has been relative stability in recent times with a slight upward trend, as seen in the CAGR of 2.1% over the last five years. The market had experienced varying degrees of growth and decline, notably dipping in 2017 and 2018, before gradually stabilizing.
Future trends to watch for:
- Increasing consumer preference for organic and eco-friendly products may drive market shifts.
- Innovation in products to address niche needs like scalp health and hair regrowth could influence market dynamics.
- E-commerce and digital marketing will likely continue to play a significant role in gaining market share.
| # | 14 Countries | Euros | Last Year | YoY | 5-years CAGR | |
|---|---|---|---|---|---|---|
| 1 | 1 Germany | 526,740,000 | 2023 | +1.35% | +1.04% | View data |
| 2 | 2 Spain | 265,250,000 | 2023 | -2.57% | -0.28% | View data |
| 3 | 3 Greece | 100,300,000 | 2023 | +2.86% | +4.24% | View data |
| 4 | 4 Poland | 80,131,000 | 2023 | -0.14% | +0.33% | View data |
| 5 | 5 Austria | 78,534,000 | 2023 | +4.45% | +3.51% | View data |
| 6 | 6 Ireland | 60,437,000 | 2023 | +0.61% | +2.1% | |
| 7 | 7 Portugal | 53,680,000 | 2023 | +0.69% | +0.065% | View data |
| 8 | 8 Finland | 30,719,000 | 2023 | +1.61% | +1.17% | View data |
