The forecast for beer consumption per capita in France, measured in liters of pure alcohol, shows a gradual year-on-year increase from 2024 to 2028. In 2024, per capita consumption is expected to be 2.61 liters, rising to 2.71 liters by 2028. This indicates a consistent growth trend, with a Compound Annual Growth Rate (CAGR) of approximately 0.95% over these five years. The projection highlights a modest but steady increase in consumption.
Future trends to watch for include:
- Changing consumer preferences towards craft and specialty beers.
- Potential regulatory changes affecting alcohol advertising and sales.
- The impact of health and wellness trends on alcohol consumption habits.
- The influence of economic conditions on disposable income and spending on leisure activities.