The condensed milk market value per capita in Portugal has shown a gradual decline from 2013 to 2023, with 2023 standing at 1.26 Euros per capita. Between 2021 and 2023, the market saw a slight decrease, with year-on-year variations of -1.6% from 2021 to 2022, and maintaining at 0% from 2022 to 2023. The CAGR for the 2019-2023 period is -1.18%, indicating consistent reduction over these five years.
Looking ahead, key trends to observe include potential stabilization or slight recovery driven by shifts in consumer preferences towards convenience foods, potential new product innovations, and changing dairy consumption patterns impacted by health and sustainability concerns.
