The sold production of flavoured liquid yoghurt or acidified milk in Sweden has experienced significant shifts over the past decade. Between 2013 and 2018, the market saw a general decline with minor fluctuations, reflecting a challenging market environment. However, starting from 2020, the market surged dramatically, peaking at 153.67 million kilograms in 2023. The year-on-year variation showed a strong upward trend, especially from 2020 onward, with growth rates consistently above 5%, peaking at 61.33% in 2020.
The average Compound Annual Growth Rate (CAGR) over the last five years preceding 2024 was an impressive 41.23%, indicating robust market expansion. Forecasts from 2024 to 2028 suggest continued growth, albeit at a more moderate pace, with a forecasted five-year CAGR of 6.61% and an overall growth rate of 37.71% by 2028.
Future trends to watch for include potential market saturation, shifts in consumer preferences towards healthier or plant-based alternatives, and potential impacts from economic fluctuations. Additionally, innovations in product formulations and packaging could drive further market growth.
