Forecast: Ready to Drink Infant Milk Consumption by Households in the UK

The consumption of ready-to-drink infant milk in the UK has exhibited significant volatility over the past decade. The values fluctuated, peaking in 2016 and falling dramatically in 2017, followed by a notable recovery in 2018. By 2023, the per capita weekly consumption stood at 4.92 unit equivalents per milliliter. The year-on-year variations often demonstrate sharp contrasts, reflecting diverse market influences. For instance, significant declines occurred in 2014 and 2017, while growth rates surged in 2015 and 2018. From 2019 to 2023, the market showed relative stability with minor fluctuations.

Looking forward, the forecasted data indicates a moderately positive trend with an average annual growth of 0.33% from 2024 to 2028. By 2028, consumption is expected to reach 5.03 unit equivalents per milliliter per capita per week, translating to a 1.68% increase over the 5-year period.

Future trends to watch for include the impact of product innovations, health trends influencing parental choices, and potential regulatory changes. Additionally, economic conditions and population growth rates could be crucial factors affecting the consumption of ready-to-drink infant milk.

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