In 2023, India's chicken meat consumption per capita stood at approximately 3.23 kilograms. The forecast for the next five years indicates a gradual increase, reaching 3.37 kilograms by 2028. Year-on-year growth is consistent but modest, with changes around 0.03 kilograms annually. The compound annual growth rate over this period is steady, suggesting a reliable, albeit slow, increase in consumption.
Future trends to watch include shifting consumer preferences towards protein-rich diets, potential economic growth increasing purchasing power, and the pivotal role of supply chain developments in the poultry sector. Monitoring these factors could provide insights into more dynamic shifts in consumption.
