Key Market Indicators
The British travel agency market is projected to see modest growth over the next five years, with revenue expected to climb to approximately €39.6 billion by 2028. This marks an increase from the €37.9 billion forecasted for 2023, translating to an average annual growth rate of 0.8%. Historical data reveals that the British market has been on a steady upward trajectory, growing by an average of 0.6% year on year since 2013. In the broader European context, Spain, Germany, and Italy rank as the second, third, and fourth largest markets, respectively, underscoring their significant roles in the travel agency sector.