Key Market Indicators
The Portuguese travel agency sector is forecasted to achieve a revenue of approximately €3 billion by 2028, up from €2.8 billion in 2023. This growth represents a compound annual growth rate (CAGR) of 1.1% year on year. Since 2013, the market has experienced a steady annual increase of 4%. In 2023, Portugal ranked sixth in the European travel agency market, with Austria narrowly surpassing it at €2.8 billion. Leading the rankings were Spain, Germany, and Italy, which occupied the second, third, and fourth spots respectively.
