From 2014 to 2023, beer demand in North America showed fluctuations with a notable dip in 2020 due to the pandemic. Demand peaked in 2016 and then faced a sharp decline in 2018 and 2020. The most significant year-on-year variation was in 2020 with a -17.26%, and a notable recovery in 2021 with a 14.1% increase. The 2023 value stood at 27.26 million metric tons, down by -0.3% compared to 2022, with a 5-year CAGR of -0.24% projected from 2024 to 2028. Forecasts predict slight declines in demand through 2028, indicating a slow and steady decrease.
Future trends to watch for:
- Potential shifts towards craft and specialty beers impacting overall volume.
- Impact of health trends and alternative beverages on beer consumption.
- Regulations and economic factors influencing the beer market dynamics.
