The European travel agency market in 2023 shows the United Kingdom leading with significant turnover, followed by Spain and Germany. High growth is observed in Croatia, Germany, and Italy. Negative growth is seen in Belgium, France, and Iceland. Serbia exhibited the most impressive year-on-year growth at over 50%, despite its smaller market size. Variations in growth reveal resilience in specific regions, with certain countries like France showing a drop in turnover.
Future trends to watch include the continued growth in emerging markets such as Serbia and Croatia, potential recovery in markets like France and Iceland, and the impact of global economic factors on leading countries such as the UK and Spain.
Top countries in Turnover of Travel Agency Share by Country (Million Euros)
| # | 10 Countries | Percent | Last Year | YoY | 5-years CAGR | |
|---|---|---|---|---|---|---|
| 1 | 1 United Kingdom | 38.17 | 2023 | +0.96% | +0.59% | View data |
| 2 | 2 Spain | 24.14 | 2023 | +21.67% | +3.28% | View data |
| 3 | 3 Germany | 13.36 | 2023 | +21.72% | +6.3% | View data |
| 4 | 4 Italy | 5.07 | 2023 | +21.87% | +3.64% | View data |
| 5 | 5 Austria | 4.02 | 2023 | +15.66% | +0.93% | View data |
| 6 | 6 Portugal | 2.85 | 2023 | +21.75% | +3.95% | View data |
| 7 | 7 Belgium | 2.8 | 2023 | +14.83% | -2.48% | View data |
| 8 | 8 Norway | 2.68 | 2023 | +17.01% | +1.36% | View data |
| 9 | 9 France | 2.07 | 2023 | +0.19% | -8.01% | View data |
| 10 | 10 Greece | 1.81 | 2023 | +19.65% | +0.92% | View data |
