The Romanian hair shampoo market has seen a steady climb in value per capita from 2013, starting at $8, reaching $11.88 in 2023. The market experienced fluctuating growth rates over the years, with a notable drop in 2020, likely due to the pandemic, followed by recovery. Notable changes include a 3.11% increase in 2022 and a 3.21% rise in 2023. Over the last five years, a compound annual growth rate of about 3.66% was observed, indicating consistent demand and market growth.
Future trends to watch for include:
- Increased consumer preference for organic and sustainable products.
- Growth in online retail and personalized hair care solutions.
- Potential market expansion through diversification of product offerings catering to specific hair care needs.
| # | 55 Countries | US Dollars Per Capita | Last Year | |||
|---|---|---|---|---|---|---|
| 1 | 1 Israel | 33.91 | 2023 | View data | ||
| 2 | 2 Iceland | 31.41 | 2023 | View data | ||
| 3 | 3 Norway | 26.42 | 2023 | View data | ||
| 4 | 4 Denmark | 24.54 | 2023 | View data | ||
| 5 | 5 Australia | 20.8 | 2023 | View data | ||
| 23 | 23 Montenegro | 12.46 | 2023 | View data | ||
| 24 | 24 Peru | 11.94 | 2023 | View data | ||
| 25 | 25 Romania | 11.88 | 2023 | |||
| 26 | 26 Italy | 11.7 | 2023 | View data | ||
| 27 | 27 Finland | 11.61 | 2023 | View data | ||
