The market size volume per capita for fresh hams, pork shoulders, and other pork cuts in the UK is forecasted to see a modest increase from 4.89 kilograms in 2024 to 4.95 kilograms in 2028. Comparatively, actual data from 2023 stood at lower levels, marking a growth trajectory. Marginal year-on-year increments are noted, with an average Compound Annual Growth Rate (CAGR) that suggests a steady albeit slow upwards trend over this five-year period.
Future trends to watch for include:
- Potential shifts in consumer preferences driven by health trends and changing dietary habits.
- Impacts of economic factors such as inflation and disposable income on meat consumption levels.
- Influence of sustainability and ethical sourcing concerns on market demand.
