The UK market for women's or girls' briefs and panties of knitted or crocheted textiles has experienced notable fluctuations. As of 2023, per capita volume stood at 3.19, witnessing a decline from its peak in 2016 at 4.31. Over the past two years, the volume contracted by 2.9% in 2022 and by another 2.1% in 2023. The five-year compound annual growth rate (CAGR) shows an average annual decrease of approximately 0.6%. This trend reflects changing consumer preferences and possibly market saturation.
Future trends to monitor include:
- Shifts toward sustainable and ethically produced materials.
- Impact of digital retail growth and fast fashion.
- Evolving consumer preferences post-pandemic impacting purchasing behavior.
- Innovations in textile technology enhancing product variety.
