The Japanese fermented beverages market is expected to see a modest decline in per capita volume over the next five years. From a volume of 5.79 kilograms per capita in 2024, it is projected to decrease annually, reaching 5.57 kilograms per capita by 2028. This equates to a year-on-year decline of approximately 1.04% from 2024 to 2025, 0.87% from 2025 to 2026, 1.06% from 2026 to 2027, and 0.89% from 2027 to 2028. The compound annual growth rate (CAGR) indicates an average annual decline of around 0.98% over this forecast period.
Future trends to watch for include potential shifts in consumer preferences toward healthier and organic options, development of new fermented products, and any regulatory changes that could impact production and consumption. Monitoring these trends will provide better insights into the market's dynamics and potential growth areas.
