Key Market Indicators
The Croatian underwear market is projected to dip slightly over the next five years, with sales expected to reach €54 million by 2028, down from €55 million in 2023. This represents an average annual decline of 0.1%. Since 2013, Croatia's underwear market has been shrinking at an average rate of 5.4% per year. In 2023, Croatia held the 18th position in the European market rankings. Slovakia edged out Croatia with sales also at €55 million, taking the 17th spot. Leading the market were Germany, Italy, and Portugal, occupying the second, third, and fourth positions, respectively.
