The underwear market size volume per capita in Greece showed fluctuations between 2013 and 2023. The market experienced a growth trend reaching its peak in 2015 with a value of 9.03. However, there was a decline from 2016 to 2020, with a slight recovery post-2020, reaching 8.61 in 2023. Comparing 2023 to 2022, the market remained stable with minimal fluctuations, while the compound annual growth rate (CAGR) over the past five years is slightly negative, indicating modest decline trends since 2018.

Future trends to watch for include:

Sustainability and eco-friendly products becoming more prominent in consumer choices.
The increasing influence of online retail channels, offering more personalized shopping experiences.
The potential impact of economic factors such as inflation and consumer confidence on the volume of sales.