The forecast for the UK women's or girls' briefs and panties market shows a declining trend from 2024 to 2028, with per capita volume decreasing annually from 3.11 to 2.83. In 2023, this figure stood at 3.18. The year-on-year percentage variation indicates a consistent decrease: -2.25% from 2024 to 2025, -2.30% from 2025 to 2026, -2.36% from 2026 to 2027, and -2.41% from 2027 to 2028. On average, the CAGR from 2024 to 2028 is -2.33%, reflecting a steady decline in volume consumption per capita.
Future trends to watch for include:
- Changing consumer preferences towards sustainable and ethical products.
- Increasing market penetration of online retail channels.
- Advancement in textile technology impacting design and durability.
