The European underwear market in 2024 shows diverse dynamics across countries. The UK leads with a market size of 6.21 billion Euros, followed by France and Germany with similar values of around 5.60 billion Euros. These countries experienced varied growth, with France seeing a slight increase and Germany a minor decline. Smaller markets like Romania and Poland showed robust growth, at over 4% in 2023, highlighting expanding demand in Eastern Europe. Conversely, Italy and Sweden faced declines over recent years.
Future trends to watch include:
- Ongoing economic recovery and consumer spending shifts influencing demand.
- Increased focus on sustainable and eco-friendly products.
- The impact of online retail growth and digital commerce on market dynamics.
- Potential innovation in materials and designs driving new market segments.
Top countries in Underwear Market Size Value by Country
| # | 10 Countries | Euros | Last Year | YoY | 5-years CAGR | |
|---|---|---|---|---|---|---|
| 1 | 1 United Kingdom | 6,208,700,000 | 2023 | -0.042% | +0.79% | View data |
| 2 | 2 France | 5,600,400,000 | 2023 | +5.54% | +1.8% | View data |
| 3 | 3 Germany | 5,596,300,000 | 2023 | +1.71% | -1.11% | View data |
| 4 | 4 Spain | 3,301,500,000 | 2023 | -0.71% | -0.33% | View data |
| 5 | 5 Italy | 2,007,000,000 | 2023 | -3.1% | -3.2% | View data |
| 6 | 6 Netherlands | 1,801,200,000 | 2023 | +0.52% | +1.43% | View data |
| 7 | 7 Austria | 1,435,400,000 | 2023 | +4.41% | +1.36% | View data |
| 8 | 8 Poland | 1,117,100,000 | 2023 | +3.01% | +2.1% | View data |
| 9 | 9 Romania | 1,001,800,000 | 2023 | +7.68% | +4.59% | View data |
| 10 | 10 Portugal | 891,640,000 | 2023 | +2.62% | +3.04% | View data |
