The output for Programming and Broadcasting Activities in Canada showed a peak in 2017 at $10.21 billion, followed by a general decline. By 2023, the output stood at $7.16 billion. The last two years (2022-2023) saw notable decreases with year-on-year variations of -7.8% and -8.37%. Over the past five years, the compound annual growth rate (CAGR) is -6.7%, indicating a significant downward trend.

Looking forward, forecasts show continued decline, projecting $4.0 billion by 2028, with a 5-year forecast CAGR of -9.29%. The forecasted 5-year growth rate is -38.59%, indicating a substantial reduction in output.

The shift to digital streaming: Traditional programming and broadcasting are losing to online platforms.
Advertising revenue shifts: Digital advertising is cannibalizing traditional media spend.
Regulatory changes: New regulations could either hamper or aid the industry’s adaptation to digital norms.