The Fragrances and Personal Care Market in Bulgaria showed fluctuating volume trends from 2013 to 2023, where the market stood at 10.521 million kilograms. The market experienced both growth and contraction with notable increases in 2017 and 2018, followed by declines in 2020 and 2021. The year-on-year variation for 2022 and 2023 reflected slight growth at around 3.59% and 3.37% respectively. Over the past five years, the Compound Annual Growth Rate (CAGR) was negative at -2.98%, indicating a general decline in market volume.
Future trends to watch for include potential market recovery driven by increased consumer interest in sustainable and personalized products, alongside digital marketing strategies. Moreover, emerging market entrants could bring innovation, altering product offerings and possibly boosting demand.
| # | 8 Countries | Kilograms | Last Year | YoY | 5-years CAGR | |
|---|---|---|---|---|---|---|
| 1 | 1 Italy | 329,220,000 | 2023 | +2.4% | +2.69% | View data |
| 2 | 2 Spain | 169,330,000 | 2023 | +0.097% | -0.034% | View data |
| 3 | 3 Ireland | 19,205,000 | 2023 | +2.12% | +1.51% | View data |
| 4 | 4 Sweden | 17,124,000 | 2023 | -1.78% | -3.51% | View data |
| 5 | 5 Croatia | 11,813,000 | 2023 | +0.86% | +3.96% | View data |
| 6 | 6 Bulgaria | 10,521,000 | 2023 | +3.37% | -2.98% | |
| 7 | 7 Finland | 9,283,700 | 2023 | +0.33% | +1.82% | View data |
| 8 | 8 Estonia | 1,066,300 | 2023 | -0.17% | -0.76% | View data |
