The Romanian underwear market has seen fluctuations from 2013 to 2023 with a notable decline in market volume, valued at 157.24 million in 2023. The market exhibited both annual growth and contractions, with a noteworthy drop in 2022 followed by a marginal decline in 2023. The Compound Annual Growth Rate (CAGR) over the last five years reflects a decrease of 2.22%, indicating a long-term downward trend.
Future trends to watch for include:
- Potential recovery driven by increased consumer spending and product innovation
- The impact of e-commerce penetration on market dynamics
- Sustainability trends shaping consumer preferences towards eco-friendly options
