The frozen turkey cuts market in Denmark showed a fluctuating trend over the years, with per capita consumption standing at 0.12 kilograms in 2023. From 2013 to 2017, there was a gradual decline from 0.094 to 0.09 kilograms. A shift occurred in 2018, with consumption increasing to 0.12 kilograms, where it mainly remained, except for a minor dip to 0.11 kilograms in 2021. Analyzing the last two years, consumption remained stable. The 5-year CAGR from 2019 to 2023 indicates a negligible average annual growth rate, illustrating market stability.
Future trends to watch for include potential shifts in consumer preferences towards plant-based protein and the impact of sustainability trends on meat consumption. Market adaptations focusing on health-conscious and environmentally aware consumers may influence future growth, alongside any economic factors affecting pricing and accessibility.
