Over the past decade, the underwear market in Croatia has experienced fluctuating growth patterns. From 2012 to 2022, market dynamics varied with notable declines in 2015 and 2016, and significant growth in 2018. By 2022, the market stood at 54.836 million EUR, illustrating a recovery from previous dips. The year-on-year changes displayed volatility, with significant shifts such as a substantial 20.53% rise in 2018, following declines in the earlier years. The five-year CAGR up to 2022 reflects a moderate compound annual growth rate of 2.4%.
Looking forward, trends to watch include increased demand for sustainable and ethical production methods, as consumer preferences shift towards eco-friendly products. Furthermore, technological advancements and an increase in online retail platforms could drive future growth in the market.
