The UK market for hams and cured pork shoulders sees a consistent per capita volume, from 1.53 kg in 2024 to 1.51 kg in 2028, showing a subtle decline over this forecasted period. The year-on-year variation indicates a marginal decrease of approximately 0.65% beginning from 2026. In 2023, the market stood at 1.53 kg per capita, indicating stability transitioning into a slight downturn over five years. The CAGR over this period shows an average change of about -0.26% annually.
Future trends to watch for include changing consumer preferences driven by health trends, potential impacts from evolving trade agreements post-Brexit, and increasing competition with alternative protein sources which may further influence per capita consumption patterns.
