The underwear market size volume per capita in Italy is projected to show a slight decline from 2024 to 2028. Starting at 11.86 units in 2024, it gradually declines to 11.32 units by 2028. This represents a consistent downward trend with year-on-year decreases reflecting a small but steady shrinking in the market size per capita.

The trend reveals potential saturation in the market or a shift in consumer preferences. Over this period, the average compound annual growth rate (CAGR) indicates a modest decrease, suggesting potential challenges in driving volume growth.

Future trends to watch for include:

Changes in consumer behavior and preferences towards sustainable or premium underwear products.
Impact of economic factors on consumer spending in the apparel sector.
Innovation in materials and technology that could revitalize the market.