In 2023, the fresh turkey cuts market in Sweden stood at 0.15 kilograms per capita. Over the past two years, there has been no variation in per capita consumption, stabilizing at 0.15 kilograms. However, examining the broader trend from 2013 to 2023, there was a peak at 0.19 kilograms in 2017 followed by a gradual decline. The compound annual growth rate (CAGR) over the last five years is slightly negative, indicating a slow contraction in market size.
Looking forward, potential trends to watch include shifts in consumer preferences towards alternative protein sources, which could further impact demand. Additionally, trends in health-conscious eating and sustainability may influence turkey consumption patterns.