The European market for shaving preparations, deodorants, antiperspirants, and bath preparations shows varied market size values across countries. In 2023, Italy led with the highest market value, followed by Germany, France, and the United Kingdom. Remarkable growth was observed in Romania and Lithuania, while notable declines occurred in the UK and Italy. Each country demonstrates differing year-on-year trends, indicating diverse consumer behaviors and economic influences.
Future trends to watch include rising demand for eco-friendly and organic products, digitalization influencing purchasing patterns, and increased market penetration in Eastern Europe, offering new opportunities for growth and competition among established and emerging brands.
Top countries in Shaving Preparations, Deodorants, Antiperspirants and Bath Preparations Market Size Value by Country
| # | 10 Countries | Euros | Last Year | YoY | 5-years CAGR | |
|---|---|---|---|---|---|---|
| 1 | 1 Italy | 1,434,400,000 | 2023 | -3.19% | -1.14% | View data |
| 2 | 2 Germany | 831,610,000 | 2023 | +1.94% | -1.26% | View data |
| 3 | 3 France | 773,590,000 | 2023 | -0.018% | +0.29% | View data |
| 4 | 4 United Kingdom | 707,180,000 | 2023 | -3.74% | -3.39% | View data |
| 5 | 5 Romania | 225,150,000 | 2023 | +4.46% | +5.64% | View data |
| 6 | 6 Greece | 223,300,000 | 2023 | +2.3% | +3.15% | View data |
| 7 | 7 Austria | 213,180,000 | 2023 | +1.49% | +0.59% | View data |
| 8 | 8 Portugal | 208,140,000 | 2023 | +3.82% | +3.6% | View data |
| 9 | 9 Czech Republic | 145,600,000 | 2023 | +6.33% | -0.52% | View data |
| 10 | 10 Hungary | 138,340,000 | 2023 | +2.82% | +0.51% | View data |
